Adobe Commerce (Magento)

Historically, Magento was always the most flexible ecommerce platform on the market. Today, you can use Adobe Commerce for many diverse scenarios because the capabilities remain extraordinarily flexible.

In fact, Adobe Commerce is far more extendable than Magento because it offers support for external services. Previously, custom modules would sit within Magento and could lead to a loss in system performance. Now, the structure allows you to build modules externally and sync them via API’s, much like a composable approach.

Adobe Commerce boasts a robust back-end with the ability to host thousands of SKUs and auto-scale to meet high volumes of traffic. The platform allows you to manage multiple business models, while built-in extensions and AI-driven workflows streamline the front-end and back-end processes.

The strong backend is an excellent match for your composable or headless project.

Adobe Commerce allows you to host multiple brands, sites, and channels, including hybrid B2C/B2B stores, from a single backend. The platform lets you reach all audiences with the best-of-breed tools and infrastructure to craft seamless experiences. Reduce manual and repetitive tasks for your team while providing relevant engagement, options, and efficiency for your customers.

If your business works with multiple stores, languages, channels, and physical stores, Adobe’s omnichannel capabilities will tick the box.

Adobe makes day-to-day management simple and convenient for your B2B buyers by giving them the power to manage their business accounts frictionlessly.

Here’s what Adobe’s B2B suite includes:

• Customer portal
• Ability to set up multiple levels of buyers with special roles and permissions
• Track orders and quotes
• Set purchase approval rules
• Manage credit
• Customer-specific catalogs, targeted content, pricing, and promotions
• Quick order forms
• Ability to upload lists of SKUs
• Create saved shopping lists
• Request quotes
• Seller assisted shopping
• Limitless Scalability

Adobe Commerce comes loaded with out-of-the-box features that give your store agility and speed to market. Whether you’re forging a brand new sales channel, launching new products, altering the structure of your business, or even expanding to a new market, speed is a crucial component. In digital commerce, speed means staying ahead of the competition and driving sales.

Adobe Commerce allows you and your team to focus on essential things, like strategy and innovation. The powerful and flexible back-end allows you to adapt, configure, and customize your customer experiences without time-consuming implementation work.

Plus, keep in mind that Magento boasted a robust ecosystem of specialized partners, developers, and experts worldwide. Adobe Commerce still holds a strong community and has a broad segment of experienced partners at the low to mid-tier, with fewer partners at the enterprise level. This means you have an ecosystem of Magento wizards to assist your project.

As one of the market’s most flexible platforms, Adobe is a great building block for a headless approach or a hybrid composable model. Here’s why:

Magento started out by supporting modules and extensions within its application. Over the years, Magento began working on its headless architecture by allowing clients to run their front end and connect to an external content management system (CMS).

In addition, Magento has always offered seamless integrations with catalog management, search, product information management (PIM), and more.

As a result, Adobe Commerce is a great candidate for a composable approach because it allows for external functionality, tools, and services that will scale with your build. We’ve worked with numerous clients that have used Adobe’s powerful backend in their composable or headless solutions.